Operator Parimatch will be Leicester City Football Club’s preparation unit accomplice for the up and coming Premier League season.

Parimatch will profit by various advertising exercises and marking introduction through the association.

Sergey Portnov, Parimatch CEO, stated: This is a fitting and amazing association for Parimatch. We see a ton of likenesses among ourselves and Leicester City Football Club. Leicester are the extraordinary amazement story of the Premier League.

«Their title win in 2016 will be never forgotten far and wide and they have since immovably settled themselves among the Premier Leagues world class. However, a little more than 10 years prior they were playing in third level of English football. Their brilliant ascent is a direct result of their keen administration and drive to succeed.

«Parimatch are likewise longshots in the universal gaming industry. We have needed to beat numerous snags and keep on bettering ourselves to get to where we are today.»